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A LITTLE BIT ABOUT US, WHAT
WE DO AND HOW WE THINK

Born is the storytelling creative agency.

Put simply, we build brands and then create advertising campaigns for those brands. We also create campaigns for brands that are already built. We believe every aspect of a 'brand' is a story. The story of its logo, the story it tells its staff to create culture, the story of its leadership, of its people, and the story it tells to its customers. We are experts in finding the right story. A story that will engage, inspire, and importantly, be remembered.

Meet the team
David Coupland

David Coupland

Co-Founder & Strategy Director
Jenny Lennon

Jenny Lennon

Co-Founder & Creative Director
Scott Wrightson

Scott Wrightson

Design Director
Jules Murphy

Jules Murphy

Creative Strategist
Thea Hayes

Thea Hayes

Graphic Designer
Mariam Raymone

Mariam Raymone

Motion Graphics Designer & Video Editor
Dawn Gaskell

Dawn Gaskell

Bookkeeping & Finance
David Coupland

David Coupland

Co-Founder & Strategy Director
Jenny Lennon

Jenny Lennon

Co-Founder & Creative Director
Scott Wrightson

Scott Wrightson

Design Director
Jules Murphy

Jules Murphy

Creative Strategist
Thea Hayes

Thea Hayes

Graphic Designer
Mariam Raymone

Mariam Raymone

Motion Graphics Designer & Video Editor
Dawn Gaskell

Dawn Gaskell

Bookkeeping & Finance
David Coupland

David Coupland

Co-Founder & Strategy Director
Jenny Lennon

Jenny Lennon

Co-Founder & Creative Director
Scott Wrightson

Scott Wrightson

Design Director
Jules Murphy

Jules Murphy

Creative Strategist
Thea Hayes

Thea Hayes

Graphic Designer
Mariam Raymone

Mariam Raymone

Motion Graphics Designer & Video Editor
Dawn Gaskell

Dawn Gaskell

Bookkeeping & Finance

David Coupland

Co-Founder & Strategy Director

David is a cross sector Strategy Director, with 14 years agency experience spanning London and Sydney. David started his career writing TV, before moving to public relations leading communication and creative strategies for brands including eBay, Shell, Hyundai, Disney and Ben & Jerry’s.

​Moving to Sydney for love, David shifted his career focus to creative brand strategy, working for WE Communications, Australia’s largest independent communications group The Haus as Group Strategy Director, and finally Chello where he built a strategy offering based on a working philosophy of deconstruction, and narrative based storytelling.​

Put simply, David loves brands. And stories. And clients who love the work. And great campaigns. And celebratory dinners. David has lost his last 11 squash league games in a row.

jenny david
jenny david

Jenny Lennon

Co-Founder & Creative Director

Jenny has 12 years experience working with brands of all sizes. She started her career in the UK working at big global agencies such as McCann and Havas as an Art Director. Some of the brands she worked on include: Aldi, American Airlines, Cross Country Trains, Shire, Sanofi Genzyme, Jacamo, and SimplyBe.

After a mid-twenties crisis, she moved to Australia for adventure. Jenny took the position of Creative Director at an Adelaide-based creative agency. Over three years she helped transform the company from a video production company to a full-service creative agency. Since then, she's been working at various Australian agencies in a Creative Director position to help shape and improve brands and their campaigns. She's worked across multiple sectors including Retail, FMG, Pharma, Property, Fashion, Finance, and Emerging Technologies.

SECTORS WE'VE WORKED WITH

Automative & Transport

Automotive & Transport
American Airlines
Australian Motors (Mazda & Mitsubishi)
Cross country trains
Hyundai
One Rail
Qantas

Charity & Foundation

ACON
Autism Spectrum
Make A Wish Foundation
POW Hospital Foundation

Entertainment & Lifestyle

Bumble
Call of Duty
Disney
e-Harmony
NedsTinder
Zero Latency

Finance, Banking, Insurance

Allianz
Bridgit
Caleb & Brown
Commonwealth Bank
Stellan Capital
Qudos Bank

Hospitality & Tourism

Beefeater
Contiki
Crown Plaza
Discovery Parks
IHG Group
Ingenia Holiday Parks
Unyoked

Government & Education

ATO
Greens Party
Renewal SA
Tafe SA
Uni SA
University of Adelaide
UNSW

Healthcare, Hospitals & Pharma

Abbvie
AstraZeneca
Bayer
Genzyme
Johnson & Johnson
Shire
Sportsmed

Manufacturing, Construction & Engineering

A&D
Climate Technologies
Ausgrid
BP
Metricon
Schiavello
Shell
Tindo Solar

Property Development & Real Estate

Aussie
AVID Property Group
Cedar Woods
Ingenia Lifestyle
Mirvac
Perron Group
Raine & Horne

Sportswear, Fashion & Home

Blackchrome Sportswear
Boody
Electrolux
Jacamo
SimplyBe
Vera Wang

Retail & Fast Moving Consumer Goods

Aldi
Ben & Jerrys
Ebay
LiverpoolONE
Priceline
Specsavers

Technology & Software

Adobe
Avast
HP
Lenovo
Sapia
Sennheiser
Shopify
Sony

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